Reels
Your message doesn't end when the service does.
Reels turns Sunday's service into shareable clips. Its new AI Clipping finds the moments; you approve them. Mobile-ready for Instagram, YouTube Shorts, TikTok, and Facebook, without video editing software.
Formerly Worship Clips.
New AI Clipping, inside Reels
Most first-time visitors won't watch an hour. They'll watch a minute.
Someone curious about your church isn't going to commit to a full livestream before they've ever met you. But they might watch a 60-second clip that turns up in their feed and see what you're about: how your pastor teaches, how your people worship, what it feels like to be in the room. That clip is how they find their way in.
What it is
The engine inside Reels
You'll hear us say "Reels" and "AI Clipping" for the same thing. Reels is where your clips live. AI Clipping is the new feature that reads through the whole service and picks out the clips worth sharing.
What it does
Finds the moments for you
It transcribes the service using church vocabulary, scores each moment for how shareable it is, sorts them into sermon points, worship, prayer, testimony and more, and suggests an opening line. Your team still approves every clip.
Why it matters
More reach from the service you already have
You already preached the sermon and ran the stream. AI Clipping gets more out of that same hour, sending it out as short clips to Instagram, YouTube Shorts, TikTok, and Facebook so new people can come across it all week.
An hour-long livestream works for people who already call your church home. A one-minute clip works for people who haven't visited yet. You need both, and now one service gives you both.
See Reels in action
From clip creation and social formatting to team collaboration, this is how churches keep their message active all week.
- Direct publish
- to YouTube Shorts and TikTok
- AI Clipping
- finds the shareable sermon moments
- 3 formats
- vertical, square, and horizontal
- Many languages
- Spanish, French, Portuguese, and more
From service to shareable
We find the moments. You keep the good ones.
How it works
- 1
Your service streams or records
Connect your YouTube livestream or upload a video file. No special equipment required.
- 2
AI Clipping finds the moments
Sermon points, scripture readings, and worship moments are found, scored, and formatted for every major social platform. You approve the ones you want to keep.
- 3
Publish and reach more people
Clips publish directly to YouTube Shorts and TikTok, with Facebook and Instagram coming soon. People who weren't in the room see what they missed, often before Monday.
Reach the people who weren't in the room.
Social-first formats
Every clip is formatted for Reels, Shorts, and TikTok automatically. Vertical and horizontal, ready to post.
No video editor needed
A single volunteer can run the full workflow in under an hour. No Final Cut, no Premiere.
Extend your weekly reach
Your Sunday message becomes content that works all week. People discover your church through a clip they never would have searched for.
Know what resonates
Every clip tells you something about your congregation.
When you clip every service, you don't just get more content. You learn which sermons people come back to and which songs they play again and again, organized in WorshipMetrics for leadership to review.
Sermons that resonate
See which messages and moments get the most playbacks and engagement, so pastors know what's connecting.
Songs your people love
Learn which worship songs your congregation and the public listen to most, and plan sets with real insight.
Your audience and YouTube, side by side
Split metrics between your private WorshipMetrics congregation and public numbers from YouTube, so you see both pictures.
Read which sermons resonate, which songs your congregation loves, and the monthly insights review for leadership.
A content engine that stays personal
More clips. Better titles. Still your church's voice.
Clipping every service turns one sermon into a week of content, and every clip is another chance to be found. AI helps with the busywork. Your team approves everything.
More content from every Sunday
Several clips from each service, in vertical, square, and horizontal, means more posts, more thumbnails, and more ways in.
AI-written titles and descriptions
On Pro and Max, get a draft title, description, and tags for each clip, then edit them so they sound like your church.
Thumbnails that get clicked
Styled thumbnails with your branding help clips stand out in a crowded feed.
Every language you preach in
Your church doesn't preach only in English. Neither does Reels.
Reels transcribes your service in the dozens of languages AssemblyAI supports, including Spanish, French, Portuguese, German, Italian, Mandarin, Hindi, Arabic, and Vietnamese, and detects the language automatically. The moments are found and the captions come out in the language your pastor preached.
See sermon clips in any language and sharing clips in two languages.
“I want to say the AI did a pretty decent job capturing the moments from our live stream in different language (French). I'm excited to keep testing it out, but I already found a moment I really enjoyed.”
Related media guides
Sermon clips software
See the search-focused guide for churches evaluating sermon clipping tools.
Read guide →Church digital signage software
Connect social content and in-building communication inside one church media workflow.
Read guide →Church livestream analytics
See how video performance and online attendance reporting fit together.
Read guide →One service. A week of clips.
No video editing. No extra equipment. Just your message, reaching the people who haven't walked through your doors yet.
The biggest shift in the survey
Short-form content stopped being optional.
Two years ago, content creation for social and short-form video was a niche priority. Church Production Magazine calls its jump the single biggest mover in the entire dataset — a category transformation rather than a trend.
- 60%
- name content creation a production priority — double the 30% of two years ago, the single biggest mover in the survey
- 80%
- of churches over 1,000 now treat it as a priority
- 81%
- name streaming and broadcast a priority, holding at already-high levels
The expectation moved faster than anyone's staffing did. Reels exists so the clips come out of the service you already produced, instead of becoming somebody's Monday.
Source: Church Production Magazine, “Then vs. Now: How Church Production Is Shifting,” Research Series, June 2026.
From the Knowledge Base
Reels for every role in your church.
Modernize your AV · Instant tech support
Download Tech Manager free — and put a tech support number in the booth.
Tech Manager connects your church's AV system to WorshipMetrics: documented, monitored around the clock while it runs (it starts with the computer), and backed by a number your team can call the moment anything acts up. Our AI support sees your actual system — so issues get solved before frustration starts.
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